The ultimate guide, by partnerships leaders, for partnership leaders, to help you build and upgrade a high-impact partner program.
The ultimate guide, by partnerships leaders, for partnership leaders, to help you build and upgrade a high-impact partner program.
Created in collaboration with Box's Director of Partnerships, Dan O'Leary. This new guide is for the partnership professionals facing the daunting task of building a partner program from scratch or questioning whether they need to revamp their existing program, to drive revenue impact for their company.
Identify the key questions before starting a partner program and ensure you’re leading a program that aligns with your own and your partners’ objectives—one that has the best chance to fulfill your company’s desired outcomes.
The stages of the partnership lifecycle include recruiting potential partners, presenting your program and signing an agreement, onboarding your partners (with some valuable templates), account mapping and more.
Break the sales filter and enable your Sales team on partnership data by understanding their goals, mapping accounts, and making their lives a lot easier.
“One thing I’ve learned and deeply appreciate is how much a force multiplier partnerships can be for organizations and customers. So I make it a priority never to enter into a partnership unless I understand the value that the partnership will bring to my partner and their customers. Once I understand that I generally find it’s pretty clear how partnerships can create great value for you.”
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